This is the "Statistics" page of the "JOMC 434: Public Relations Campaigns" guide.
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JOMC 434: Public Relations Campaigns  

Last Updated: Apr 18, 2013 URL: http://guides.lib.unc.edu/jomc434 Print Guide Email AlertsShareThis

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Statistics

  • Mediamark Reporter (MRI)  
      
    Provides information on demographics, product and brand usage, and advertising media preferences based on survey responses from a sample of over 25,000 consumers in the United States. Great tips from Pace University on using Mediamark Reporter. (Doesn't work with Safari browser) 2002-present.
  • Statista
    Data on topics such as pet ownership, music sales, poverty, social media use, and much more. Or browse their market research categories. View online and download as .xls.
  • American FactFinder
    Population, housing, economic, and geographic data from the U.S. Census. Includes decennial data (c2010) as well as American Community Survey estimates data (c2010).
  • Statistical Abstract of the U.S.
    Statistics on the social, political, and economic organization of the United States. Available as pdf and download as .xls.
  • Pew Internet & American Life
    Data on the impact of the Internet on families, communities, work and home, daily life, education, health care, and civic and political life. See also: Pew statistics and infographics; or browse by topic.
 

Health Statistics

  • N.C. Department of Health and Human Services (DHHS): Statistics and Publications by Topic
    Data from the N.C. Division of Mental Health and other NC health data. See HIV/STD to find HIV rates by year and N.C. county.

 

Statista "Chart of the Day"

Consumer Confidence

image from statista

 

Business Chart

Business Chart

image from flickrCC

Description

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