Data on topics such as pet ownership, music sales, poverty, social media use, and much more. Or browse their market research categories. View online and download as .xls..
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users.
Sports and sporting goods industry market research, demographics, and industry news.
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users.
SPORTDiscus covers sports medicine, sports psychology, nutrition, coaching, recreation, games, and more. The database includes journal and magazine articles, dissertations, books, conference proceedings, and audiovisual material.
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users. Coverage: 1985 to present for full text; other indexing back to 1800
News content from many national and international newspapers, newswires and selected news magazines.
Includes: the New York Times, the Los Angeles Times, USA Today, the Wall Street Journal, the Washington Post, and the Guardian (U.K.).
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users.
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users.
Key statistics, market characteristics, segmentation, industry conditions, key factors, key competitors and outlook for over 700 U.S. & international industries. .
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users.
300-page report of data about sports marketing, media, and franchises. Topics include sports broadcasting, advertising, sports online, mobile media, licensing, sponsorships, and athlete endorsements.