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MEJO 670: Digital Advertising and Marketing

Park Library Chat


Advertising Expenditures

National News (ProQuest Newsstream)

Industry Research

Find Scholarly, Trade, and News Articles

Search Four Databases

Search four databases: Academic Search Premier, Business Source Premier, Communication & Mass Media Complete, and ERIC (education).

Stephanie Willen Brown

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Stephanie Willen Brown
My pronouns are: she/her/hers

Park Library, Carroll Hall
UNC's Hussman School of Journalism & Media
📱919-442-8077 (text)
My pronouns are: she/her/hers


Search for NAICS Codes (North American Industry Classification System) at the U.S. Census Bureau. Type in a term (like furniture) to see all the codes relating to furniture. Search many business databases by NAICS code.

What is a NAICS code?!  Numerical classification systems created by the United States government - like a library call number for industry.The codes group similar companies into industries for the purposes of collecting, analyzing, and publishing statistical data related to the U.S. business economy.

Is it really pronounced "Nakes"? Yes.

For the most recent U.S. government data about an industry, search the U.S. Census Bureau's Industry Statistics Portal by NAICS code.

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