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Social Lean Canvas: Home

What is in this guide?

This is a guide to library subscription databases and publicly-available resources that will help you develop a well-researched Lean Canvas for your social venture. Resources are organized based on the 10 blocks of the Social Lean Canvas.

For more information and guidance on how to complete this canvas, visit Social Lean Canvas for a step-by-step video tutorial.

Here is a blank Social Lean Canvas template that you can download.

Industry codes

The U.S. government assigns a unique code to every industry or data collection and reporting. The North American Industry Classification System (NAICS, pronounced 'nakes' to rhyme with 'lakes') was put into place in 1997. The old Standard Industrial Classification system (SIC) was used before then. Both the new and the old are important to know.

A lot of business databases include industry codes in their information about companies, businesses, organizations, etc. So, you can search for information by using NAICS and/or SIC codes.

Learn more about NAICS by watching this tutorial from the U.S. Census Bureau: available).


This guide is adapted from the Business Model Canvas guide from the University of Alabama Libraries.

Contact for help

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Nancy Lovas
Davis Library

Contact for help

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Patrick Kastian
109 Church Street
Chapel Hill, NC