Advertising Rates & Media Ratings: Home

This guide provides resources for finding and calculating advertising rates for various media in UNC's Hussman School of Journalism and Media. 

Check out ...

• Radio Ad Rates - how to calculate cost-per-point and how to find Arbitron ratings.

• Television & Cable Ad Rates - how to calculate cost-per-point and how to find Nielsen ratings.

• Magazine & Newspaper Rates - books for finding newspaper & magazine circulation and advertising rates.

• Websites

• Media Markets - media market data for radio, television, magazines, and newspapers.

We're here to help! To reach us...

Email: parkadmin@listserv.unc.edu

Call only: 919-843-1842

Text only: 919-442-8077

Or schedule an appointment!

Thanks to Stephanie Willen Brown, former Director of the Park Library, for making this guide!

The Park Library is supported by the Hussman School of Journalism & Media. Read more about the Library's mission or about Roy H. Park. 

We welcome the use of our collections and services by all students and researchers.