2 to 6 digit number used by U.S. Federal statistical agencies to classify businesses by industry. NAICS = "North American Industry Classification System." Updated every 5 years; search for most recent code for best results.
What is in this guide?
Resources for students taking Introduction to Consulting Skills and Frameworks (ICSF), BUSI554H with Paul Friga.
Covers scholarly articles for all business subjects: marketing, management, economics, finance, accounting, international business, and more. Also includes financial data, MarketLine company profiles, Harvard Business Review articles, SWOT analyses, and more.
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users. Coverage: Varies widely.
Directory information for millions of U.S. and Canadian businesses and consumers. Use Consumers/Lifestyles data for market research and customer discovery. Search by company name, geographic area, industry codes (NAICS/SIC), sales volume, etc.
Notes
Create custom lists of up to 250 records that you can download to Excel
Users are not permitted access from IP addresses outside of the United States.
Download limit is 250 records.
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users. North Carolina residents with a borrower's card may access from off campus by visiting NCLive directly. Contact the Davis Library Service Desk for the NCLive password (instructions). Coverage: Current information only
Provides detailed data and reports for international and consumer industries, including historic data from 1997 and market forecasts. Reports include market size, company and brand profiles and market share. Consumer information includes population trends, lifestyles, buying behavior. Export data into Excel. Great for international business.
Note: You will be asked to login. UNC affiliates only – no walk in access allowed.
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users. Coverage: Varies. Most data for past few years, some back to 1977.
Covers the entire U.S. economy, providing in-depth and concise business intelligence and industry analysis. Global and China industry reports provide market information for many industries and business sectors.
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users.
Contains market research data and reports on consumer markets and products, demographics, consumer buying behavior and motivations, trends in global consumer markets. Many reports include Databooks with downloadable consumer survey data. U.S.-focused with some global coverage.
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users. Coverage: 2001 -
Millions of publicly traded and privately held companies from around the world. Company records include directory facts, financial and ownership details, subsidiaries, names and titles for executives and directors, M&A deals, etc. Privately held companies do not have financial information.
Export financials to Excel.
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users.
Information on over 110,000 publicly-traded companies, banks, and insurance companies from around the world, including financial statement data. Provides ownership, subsidiaries, earnings estimates, stock data. Report formats reflect international accounting procedures.
Data can be exported to Excel.
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users. Coverage: 1996 - present
Contains statistics, infographics, industry and market research reports and publicly-available data for over 25 countries on all topics. Download statistics and charts in Excel, PowerPoint, or PDF.
Note: UNC Chapel Hill currently has full access with the exception of the Global Consumer Survey and Market Studies.
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users.
Create maps, tables, and rankings from over 30,000 demographic, consumer spending, and psychographic variables. Covers the U.S. from states to neighborhood levels. Create your own optional account to save your searches and favorite variables and locations.
Data analysis and mapping tool with U.S. demographic, housing, employment, business, consumer spending, marketing data from government sources, EASI Analytics, Nielsen Scarborough, and SimmonsLOCAL Consumer Insights. Export data in spreadsheet or shapefile format, and export maps as images.
Note:Access is limited to 5 concurrent users.
Access: Off Campus Access is available for: UNC-Chapel Hill students, faculty, and staff; UNC Hospitals employees; UNC-Chapel Hill affiliated AHEC users.